Blog

Ideas for building and growing.

Practical articles on software engagement models, hourly buckets and digital marketing.

Marketing

The numbers that matter in a marketing report, and the ones you can safely ignore.

9 Oct 2026 · 1 min read

Software

Plan your hours so a 40 hour bucket covers fixes, features and small experiments without waste.

6 Oct 2026 · 1 min read

Software

A simple way to choose between a set price and an engineer who works only on your product.

29 Sep 2026 · 1 min read

Marketing

Use ads for quick visibility while SEO builds traffic that lasts.

22 Sep 2026 · 1 min read